Virtual Try-On Features: Augmented Reality Technologies Highlight Evolving Compliance Hurdles Under U.S. Privacy Laws.
Author: Carolyn Wimbly MartinPublished: June 21st, 2021Augmented reality virtual try-on features have been available publicly for years, but the COVID-19 pandemic has caused this technology to surge in popularity. More brands are using virtual try-on experiences to encourage customers to shop from home and increase conversion and sales rates, but
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